VP of Marketing (DL)
Our client is revolutionizing the real estate industry and looking to bring on a Vice President of Marketing to lead their growing marketing team!
Qualifications:
Driven by Excellence - you are driven by our mission and our passion for customer success which means you relentlessly pursue excellence, that you do not tolerate mediocrity and you work intensely to achieve your goals
High Integrity - you seek open and honest communication, and you hold yourself to very high moral and ethical standards
10+ years marketing experience, 3+ years' experience in positions of marketing leadership with proven track record
Bachelor's degree or equivalent practical experience, Master's Degree bonus
Executive presence with an ability to influence and drive requirements across a diverse set of stakeholders
Critical thinker with excellent written and verbal communication skills
Traditional marketing experience is a plus (TV, radio, mail, etc.)
Experience managing large-scale marketing budgets in multiple markets
Responsibilities:
You'll and lead the Marketing function which is responsible for end-to-end strategy and execution of all touch points
Leading a team of 8 marketers and vendor management
You will work collaboratively with cross-functional teams as well as other partners and customers
Building, scaling and operationalizing the Marketing team - providing radical clarity for our roadmap, assigning goals and measuring KPIs
Managing all owned Digital channels including website, blogs, email, and social handles
Developing campaigns in line with overarching marketing goals and objectives aimed at creating and maintaining high levels of customer engagement
Overseeing the development of the content strategy with SEO as a key consideration
Overseeing Digital Marketing, including annual and seasonal planning, consumer insights, sponsorships, influencers, strategic partnerships, brand content for owned channels (social, web, email)
Developing and managing digital marketing campaigns, including messaging strategy and creative development
Leading a thriving team of Digital marketers through the work by providing structure/clarity to role definitions and career growth
Focusing on what is compelling, right, and memorable for the customer